Is new AOL IM slogan marketing blasphemy?
'I AM' pitch takes God's name in vain, say some shocked critics
Posted: January 31, 20061:00 a.m. Eastern

When Ian Millar opened up his AOL Instant Messenger program yesterday and linked to the new AIM Triton site, he wasn't prepared for what he saw.

"I have been an AIM customer for many years, and although I do not use AOL for my mail client, I have recommended it for relatives and friends," he said in a letter to top executives of the company. "In general, I appreciate AOL and your business savvy."

But when Millar saw the company's new slogan, he was shocked and disgusted. He was not alone. The rest