Toronto to American Homosexuals: "We're as Gay as it Gets"
By John Jalsevac
TORONTO, Ontario
June 18, 2007
(LifeSiteNews.com) - Toronto's tourism board has launched a new campaign to attract big-spending homosexual American tourists. The catch-phrase of the newest effort to paint Toronto as the place to go for homosexuals is: "Toronto: As gay as it gets."
According to Tourism Toronto, which has been working with Gay Marketing Advisory Group to develop the new initiative, the intention is to show that Toronto is more than simply accepting of, or friendly towards homosexuals.
Homosexual activist Councillor Kyle Rae, who is playing a central role to the new strategy, said, "The tag line 'Toronto: As gay as it gets' comes out of people talking about their cities as being gay-friendly. Toronto's not gay-friendly -- it's gay," Rae said. the rest photo
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