Thursday, November 15, 2007

Lowe's Apologizes for 'Family Trees' in Christmas Catalog
By Randy Hall
CNSNews.com Staff Writer/Editor
November 14, 2007

(CNSNews.com) - An early skirmish in this year's "War on Christmas" ended on Tuesday when the nationwide home improvement chain Lowe's apologized for referring to Christmas trees in its holiday catalog as "family trees."

"That was a complete error," Maureen Rich, a spokeswoman for Lowe's Home Improvement Warehouse - which serves more than 13 million customers a week in its 1,400 stores across the nation - told Cybercast News Service. "Right now, we're extremely disappointed in this breakdown in our own creative process.

"We are apologizing to customers today for any confusion our holiday catalog created," Rich said. She explained that the full-color document is called a holiday catalog "because it encompasses all the holidays from October through January."
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