Pitch for adultery finds Houston market

By CLAUDIA FELDMAN
HOUSTON CHRONICLE
Feb. 2, 2009

Football fans are used to outrageous ads on Super Bowl Sunday, but a 30-second pitch for adultery had Monday-morning quarterbacks buzzing.

“Infidelity is a form of betrayal, and the idea of portraying betrayal as an answer to relationship problems is mind-boggling,” said family therapist Tim Louis in Houston.

He was referring to the $250,000 spot for AshleyMadison.com, an online dating service for married folk. the rest