Tuesday, May 03, 2011

Ownership of TV Sets Falls in U.S.

By BRIAN STELTER
May 3, 2011

For the first time in 20 years, the number of homes in the United States with television sets has dropped.

The Nielsen Company, which takes TV set ownership into account when it produces ratings, will tell television networks and advertisers on Tuesday that 96.7 percent of American households now own sets, down from 98.9 percent previously.

There are two reasons for the decline, according to Nielsen. One is poverty: some low-income households no longer own TV sets, most likely because they cannot afford new digital sets and antennas.

The other is technological wizardry: young people who have grown up with laptops in their hands instead of remote controls are opting not to buy TV sets when they graduate from college or enter the work force, at least not at first. Instead, they are subsisting on a diet of television shows and movies from the Internet. the rest image by Mandy Goldberg

1 Comments:

At 2:50 PM, Anonymous Anonymous said...

We threw out our TVs many years ago when our oldest children were young. Although things are different now, and the internet has as much TV as anyone could want, it still requires you to ask for what you want, instead of just being "on" 24/7, the way homes with TV so often are.
ericfromnewyork

 

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