YouVersion's Bible App Surpasses 50 Million Installs

Increases Bible Literacy with 'Google Era' Features
OKLAHOMA CITY,
May 10, 2012

Christian Newswire/ -Fifty million people around the globe have installed the Bible App by YouVersion on their mobile device, enabling them to read the best-selling book of all time, anywhere at any time. With features that allow users to share the Bible with their social networks, do daily devotions in line at the supermarket and have instant access to the Bible, The Bible App is moving God's Word from the Gutenberg to Google era.

A Pew Research study released yesterday found that 70 percent of all cell phone owners and 86 percent of smartphone owners have used their phones in the previous 30 days to perform "just in time" activities such as finding a sport's score, getting traffic information or coordinating a meeting. For the 50 million who have installed the Bible App, it is likely they will be using their smart phone for Bible engagement. Since its creation, the YouVersion community has spent more than 22 billion minutes on the Bible App, creating more than 100 million bookmarks, and highlighting more than 80 million verses. the rest